The Impact of Digital Asset Applications (Digital Payments and Blockchain Technology) on Financial Performance A Case Study of the National Commercial Bank in Tripoli

Abstract

This study aimed to identify the impact of digital asset applications, represented by digital payments and blockchain technology, on the financial performance of the National Commercial Bank in the Tripoli region. The study adopted the descriptive analytical approach, and the questionnaire was used as the main tool for data collection from a sample of employees at the National Commercial Bank in Tripoli. The collected data were analyzed using a set of appropriate statistical methods to achieve the objectives of the study.

The study findings revealed a statistically significant positive impact of digital asset applications on the financial performance of the National Commercial Bank. The results also showed that both digital payments and blockchain technology positively contribute to improving operational efficiency, accelerating banking transactions, reducing operational costs, and enhancing the quality of banking services provided to customers.

Furthermore, the results indicated that blockchain technology contributes to enhancing security and transparency and reducing financial risks, while digital payments contribute to increasing customer satisfaction and improving service quality. The study also identified several challenges facing the implementation of digital assets in Libyan commercial banks, most notably weak technological infrastructure and the need to develop specialized human competencies.

In light of the findings, the study recommended expanding the application of digital payment services, supporting the use of blockchain technology within Libyan commercial banks, developing technological infrastructure, strengthening cybersecurity systems, and training and qualifying human resources in line with the requirements of digital transformation in the banking sector.